Land Rover India Slashes Prices for 2024 Range Rover Velar by Rs 6.4 Lakh

Land Rover India has implemented a significant price reduction for the 2024 Range Rover Velar, making it more accessible to enthusiasts with a substantial cut of Rs 6.4 lakh. The luxury SUV, available in a single trim with both petrol and diesel powertrain options, is now priced at Rs 87.9 lakh, ex-showroom. This move follows the model’s launch in July last year, initial pricing at Rs 93 lakh, and a subsequent hike to Rs 94.3 lakh towards the end of the year.

Key Details:

1. Revised Pricing (Ex-showroom):
   • The 2024 Range Rover Velar is now priced at Rs 87.9 lakh, down from the previous Rs 94.3 lakh in December 2023 and the launch price of Rs 93 lakh in July 2023.
2. Exquisite Design and Features:
   • The latest Velar iteration boasts a refreshed design, featuring a new lighting signature, pixel LED setup in the front, and updated tail-light at the rear. Interior enhancements include a minimalist look with a new 11.4-inch curved infotainment screen, replacing physical touch buttons for climate control.
3. Loaded with Features:
   • The luxury SUV is generously equipped with features, including a 360-degree camera with an under-bonnet view, 20-way massage front seats, power-recline for rear seats, air purifier, wireless charging, Meridian sound system, powered tailgate, panoramic sunroof, and four-zone climate control.
4. Powerful Powertrain and Performance:
   • The Range Rover Velar offers a choice between a 2.0-litre petrol engine producing 250hp and 365Nm and a 2.0-litre diesel engine with a mild-hybrid system, delivering a total of 204hp and 430Nm. Both engines come with all-wheel-drive and an 8-speed automatic gearbox.
5. Competitive Landscape:
   • Positioned to rival competitors in its price range, the Velar takes on the likes of the Mercedes-Benz GLE (Rs 96.4 lakh), BMW X5 (Rs 96 lakh), Porsche Macan (Rs 88.06 lakh), and Jaguar F-Pace (Rs 72.9 lakh).

With this significant price adjustment, Land Rover aims to enhance the appeal of the 2024 Range Rover Velar, offering luxury SUV enthusiasts an attractive option in the competitive market.